Sound and Cinema | Pricing Policy
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Pricing Policy

Price is always a big concern when buying equipment. We get it. Gear can be expensive, and we don’t want you to pay more at Sound and Cinema than you would elsewhere.

This is our pricing policy, simply put: We guarantee the lowest price. We will not only compete with, but we will beat any price, anywhere: on the internet, in print, big box or small box store – ANYWHERE! We don’t expect you to pay more to shop with us, PERIOD!

When you choose to shop with Sound and Cinema, we don’t expect you to pay more money for the same item 1 than you would buying it elsewhere.

While no one can possibly know what every retailer in the country is selling every item for, or every sale that is happening from Los Angeles to New York, our years of experience in the Los Angeles market – the most competitive in the world – gives us a unique insight into a wide range of products. If our price is too high on a given product, let us know. We can be very aggressive when it comes to price. Additionally, we also offer a 30-day price protection policy on most new items2, so you are completely protected.

1 Items refer to new, identical products (in other words, an “apples to apples” comparison). This excludes but is not limited to demos, floor models, B-stock, or used items.

2 Because of computer industry standards, computers and computer hardware may not be covered by our 30 day price protection policy. This also includes, but is not limited to displays, RAM and hard drives.

3 Unilateral Pricing Policy (UPP) is a policy set by certain vendors where they determine a minimum resale price for all retailers. If sold below this minimum resale price, Sound and Cinema could be cut off from future sales for these brands, and in some cases it can affect the user warranty. The list of manufacturers below adhere to UPP:

  • Adam
  • Antelope
  • Amphion
  • Apogee
  • ATC
  • Avid Pro Tools Software
  • BAE
  • Bowers and Wilkins
  • Bricasti
  • Burl
  • Dangerous
  • DPA
  • Focal
  • Genelec
  • Manley
  • Mojave
  • Royer
  • Sanken
  • Schoeps
  • SPL
  • Telefunken (Diamond Series)
  • ZAOR

Please call us at (225) 753-9214 if you have any questions about this policy or would like to discuss alternative options.